Budget Direct’s Savvy Insurance Detectives
Australian Car and Home Insurance company, Budget Direct Brisbane, and Advertising Agency, 303 MullenLowe Sydney’s advertising campaign, features the cinematic adventures of intrepid insurance investigators, Detectives Sarge and Jacs.
The Detective’s quests in solving the tumultuous insurance problems they encounter, embrace a narrative series of commercials, in which their escapades are amusingly dramatised and highly entertaining to view.
1. Budget Direct, Rise of The Machines
Advertising Agency: 303 MullenLowe, Sydney, Australia
Production Company: GoodOil Films, Sydney, Australia
Post Production and VFX Studios: Blockhead, Sydney, Australia
Sound Design and Music Studios: Sonar Music, Moore Park, Sydney, Australia
Directed by filmmaker Hamish Rothwell, ‘Rise of the Machines’ features Detectives Sarge and Jacs, and canine helper Chief, on the case of e-bikes and e-scooters, after a motorist knocked some of them over, rising up in a mass protest seeking redress.
The guilty driver however, being a customer of Budget Direct, the winner of Money Magazine’s 2023 Insurer of the Year award, for a record braking seventh time in a row, is assured by Detective Jacs, that he has nothing to fear or worry about.
2. Budget Direct, Bath Bomb
Advertising Agency: 303 MullenLowe, Sydney, Australia
Production Companies: Rattling Stick, London, UK, and GoodOil Films, Sydney, Australia
Post Production and VFX Studio: Blockhead, Sydney, Australia
Budget Direct’s, intrepid investigating team, Detectives Sarge and Jacs, respond to a call for action again, concerning a ‘Bath Bomb’ incident.
Directed by renowned filmmaker Daniel Kleinman, the ‘high-rescue’ scenario is a cautionary, tongue-in-cheek, tale of being careful about what one choses as a Mother’s Day gift.
3. Budget Direct, Blown Away
Advertising Agency: 303 MullenLowe, Sydney, Australia
Production Company: GoodOil Films, Sydney, Australia
Post Production and VFX Studio: Blockhead, Sydney, Australia
In Budget Direct’s ‘Blown Away’ commercial, masterly directed by filmmaker Daniel Kleinman, their insurance problem solving Detectives, Sarge and Jacs, and Chief, their little investigator canine helper and scene stealer, are amusingly caught up in an investigation of a devastating tornado, caused by a gardening enthusiast’s out of control leaf-blower.
They conclude that the solution to controlling tornado aftermath repair costs, are Budget Direct’s award-winning insurance products.
4. Budget Direct, Trolley
Advertising Agency: 303 MullenLowe, Sydney, Australia
Production Company: GoodOil Films, Sydney, Australia
Post Production and VFX Studio: Blockhead, Sydney, Australia
Directed by renowned filmmaker Daniel Kleinman
Brought to filmic life by Director Daniel Kleinman, a supermarket customer’s trolly has mysteriously gone wildly uncontrollable, at a local shopping centre, and Detectives Sarge, Jacs, and little canine investigator, Chief, are called to the scene to reassure the shopper, that Budget Direct’s insurance policies and cost savings, will bring the problem under control.
5. Budget Direct, Bad Dog
Advertising Agency: 303 MullenLowe, Sydney, Australia
Production Company: GoodOil Films, Sydney, Australia
Post Production and VFX Studio: Alt.vfx, Sydney, Australia
Directed with great comedic skill by filmmaker Daniel Kleinman, Detectives Sarge and Jacs are urgently summoned by a highly distressed homeowner.
Her neighbour’s dog Butterscotch, is running through her house with a with a powerful laser-sword in its mouth, causing a trail of destruction.
The detectives conclude however, that if the hapless homeowners had chosen Budget Direct as their insurer, the cost of repairs would have been fully covered saving them hundreds of dollars.
6. Budget Direct, It’s A Mystery
Advertising Agency: 303 MullenLowe, Sydney, Australia
Production Company: GoodOil Films, Sydney, Australia
Post Production and VFX Studio: Alt.vfx, Sydney, Australia
Filmmaker Daniel Kleinman’s superbly directed, short-film epic, features Detectives Sarge and Jacs, investigating the mystery of why people continue to pay more for insurance than they should.
The investigation duo concludes that this extraordinary public mind-set, is evidently linked to wide-scale extraterrestrial manipulation and intimidation.